We get plenty of free trials. Almost nobody converts. If you were me, what would you look at first?
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Y
YouAdding to the conversation
Split trial users by the job they came to do, then look at who reached the first useful outcome. Logins alone won’t tell you where the trial is breaking.
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Marcus Hale@marcushale · 3h
Every enterprise deal hits the same wall: a security questionnaire. We keep answering from scratch. There has to be a better way.
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Y
YouAdding to the conversation
Keep one reviewed answer library, with an owner and a last-checked date for each answer. Link to the evidence. Reuse the facts, then check what this buyer is actually asking.
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u/sasha_buildsr/SaaS · 4h
r/
Customers love the demo, then disappear during setup. How do you figure out which part of onboarding is losing them?
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YouJoining the discussion
Watch someone set up without helping. Note the first moment they need context you haven’t given them. Fix that step before adding another onboarding email.
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01The work, in context
Be part of the conversation. Again. And again.
Your buyers are already talking. We find the conversations worth joining.
LinkedInSignups. No imports.
Your LinkedIn replyLet them try a sample import before asking for their own data.
YYour name
Buyers are talkingYou add something useful
Their conversation. Your expertise.
We find relevant buyer conversations on LinkedIn, X, and Reddit, and contribute useful replies under your name.
LinkedIn: Signups. No imports. Your reply: Let them try a sample import before asking for their own data.
X: Webhooks time out. Your reply: Acknowledge the event first. Queue the work for a background worker.
Reddit: Which feature next? Your reply: Group requests by the job buyers need done, not the feature they ask for.
02The science behind the name
Familiar feels different.
Repeated exposure can increase familiarity and liking. Psychologists call it the mere exposure effect.
Your name appears in a post, a reply, and another conversation, becoming familiar to the people who see it.
03How it works · What’s included
You have the knowledge. We put it to work.
One 45-minute interview a month. No preparation. We handle the writing, editing, and publishing.
From what you know, to where they look.mere exposure.
Founder interview45 min
What you know.
The point of view your buyers don’t hear anywhere else.
Product demos. Public docs. Your examples.
Posts in your voice
Written and published for your feed.
Useful public replies
In the conversations your future buyers follow.
Video clips
Cut and captioned from your interview.
Clear updates
What we’ve done, where it lives, and what’s next.
Your interviews, product demos, public docs, and examples become posts in your voice, video clips, and useful public replies. We handle research, writing, editing, and publishing, with clear updates on the work. Review is optional.
Review before publishing, or let us handle it. You choose.
04See the work
Every post. Every reply. Nothing hidden.
Published work. Direct links. What’s next.
Your activity update30-day preview
Public replies
384384
Posts & clips
6464
Scheduled next
2424
Y
YouJust published
What we changed. What we learned. What we’d do differently.
Behind the release
01 — The decision
Published
LinkedIn & X
A post in your voice
Where do free trials break?
Y
Start with the job they came to do.
In the conversation
A useful public reply
Clip 03 Ready
00:429:16
00:0000:2000:42
Edited & captioned
A clip worth watching
Up next
X: Founder post
r/Reddit: Public reply
05Before you hire for content
Content and daily engagement. Without another hire.
You hire & manage
A full-time content hire.
$10,000 / month
$120k annual salary example, before benefits and equity.
You can. You’d still own the research, accuracy, editing, publishing, and daily engagement. With us, that’s our job. You bring the expertise. We handle the work.
02How do I know this won’t be generic AI content?
We build from what you actually know: your interview, your product, your examples, and the questions your buyers ask. We check the details and ask when context is missing. If a reply doesn’t add anything useful, it doesn’t belong under your name.
03How involved do I need to be?
One 45-minute conversation a month. No preparation, and you write nothing. Review content before it goes out, or leave publishing to us. We agree on your voice, topics, and boundaries at the start.
04Are you just commenting everywhere?
No. We find conversations that matter to your buyers and contribute something specific: an answer, an example, or a practical next step. Repeated exposure only helps if people are glad you showed up.
05Which platforms do you work on?
We work where your buyers spend time. LinkedIn, X, and Reddit are common starting points. We can adapt to other relevant platforms and communities. We agree on the channels and accounts with you.
06When can we start, and how long am I committing?
We aim to have your first content live in week two, after the interview and setup. You can cancel any month.